The End of the First Era (2007 -2017)
It’s really not that dramatic, but 9 1/2 years on the Web is an eternity. The Guitar Wall was indeed part of a different era in terms of the way websites were built. While the site grew into an enormous project, the underlying technology could never be significantly updated without fundamentally starting over. So, all we could really do was run out the clock. In the Spring of 2017, the Walls came down.
Big Guitar Walls
From 2009 to 2011, there was a series of one-off walls built specifically for individual companies. Each wall was totally unique and designed to reflect the culture and flavor of the sponsoring company. The same engine that powered The Guitar Wall was used for Big Guitar Walls. Unfortunately, these walls suffered the same fate of obsolescence and ultimately had to be taken down. The images below are pretty much all that is left of this work.
Use the arrows on either side to scroll or swipe through the gallery. Click or touch an image to view a slide show of bigger images.
But wait… There was more!
Actually, that’s an understatement. We believe there were a total of over 50 different walls built at one time or another, although it’s quite possible that the actual number was more like 30 or 40, but who’s counting now? Not all walls made it to the finish line. But those that did enjoyed a good run and a lot of visitors.
We learned a lot about what worked and what didn’t. We thought that putting all of that knowledge and experience to work on a great “sequel” would benefit not only those who knew us in the past, but a whole new generation that missed it completely. So, in later 2017, we erected a brand new version of the The Guitar Wall, one that was modern and sustainable… in theory. But the world had changed (which is putting it quite mildly) and the novel idea from years past was merely a yawn in the Universe in its newer form. And so it was.
But all is not lost. Alas, we have a great story to tell, one that can and will be handed down for generations to come, starting right here and right now… or later, whichever comes first.